Apply concepts
Scenario
Scenario Summary
Only T-Shirts, a large mall chain of retail stores wants to hold an awards ceremony to motivate staff and recognize their accomplishments. Your corporate contact who works for Only T-Shirts Corporate Headquarters in Cleveland, Ohio wants the attendees to leave feeling motivated to increase their individual store sales. The budget is undefined as are many details about the event. You need to plan the awards dinner and get approval from your corporate contact. The dinner ceremony will be held at a large, upscale restaurant in downtown Cleveland.
Your Assignment
Your mission, should you choose to accept it, is to plan the dinner ceremony. Some components include availability of the restaurant, menu planning, swag, awards, the presenter, entertainment, transportation and parking, beverages, sponsorship (if appropriate), VIP treatment, seating chart, and invitations.
K E Y P L A Y E R S
Donna Wilson-Your Only T-Shirts Corporate Contact
Sandra Robinson-Restaurant Manager at The High End Restaurant
Sam Black-Your Representative at Awards Are Us
Y O U D E C I D E
Activity/Assignment
You Decide…
Assignment Requirements:
Donna wants to motivate her staff to achieve high sales resorts. What awards can be given along with the trophies to motivate the staff? Give some specific examples and how they would tie in with the evening, be motivational for all retail managers and store staff.
Sandra has a busy restaurant with high prices. She doesn’t need this business but is accepting the reservation because she is a neighbor and friend of Donna. Holding a presentation ceremony will be difficult in a busy restaurant. What suggestions do you have for relationship building, contract negotiation, and event set-up that will balance your event needs along with Sandra’s needs?
Responses to each question should be approximately 200- 300 words in length .
Note to the student: You are being graded on your demonstration of reasoning, critical thinking, and analytical abilities in applying what you are learning. If you use your text or outside sources of information, please provide in-text citations and references using APA or MLA formatting.
Grading Rubric:
Category
Points
Description
Understanding
15
Demonstrate a strong grasp of the problem at hand. Demonstrate understanding of how the course concepts apply to the problem.
Analysis
15
Apply original thought to solving the business problem. Apply concepts from the course material correctly toward solving the business problem.
Execution
5
Write your answer clearly and succinctly using strong organization and proper grammar. Use citations correctly.
Total
35
A quality paper will meet or exceed all of the above requirements.
